top of page



Reviving the iconic 'Fogg chal raha hai' campaign after eight years, we strategically launched it during the Asia Cup's India vs. Pakistan cricket match. This initiative reignites the brand's enduring message. Fogg stands out in the deodorant category with a unique approach, emphasizing 'no gas, no wastage.' Unlike competitors relying on sexual appeal, Fogg has carved a distinct identity within the industry, making it stand tall since its maiden campaign.

"Fogg Chal Raha Tha.
Fogg Chal Raha hai.
Fogg Chalta Rahega."

bottom of page